If your niche site ranks for 10 or more keywords for 3 or more distinct topics on page 1 in the SERPs, your niche site will tank, says Taleb Kabbara.
Let’s look at this website in the financial niche, Screenshot:
Topic 1: Baseball (75 keywords rank on page 1) Topic 2: AAA (21 keywords rank on page 1) Topic 3: Hard Rock (10 keywords rank on page 1)
I have no idea how or why this site is in the financial niche.
Website is losing traffic slowly since Aug 2022.
Another example in the financial niche, Screenshot:
Topic 1: Food (147 keywords rank on page 1) Topic 2: Mobile Phones (70 keywords rank on page 1) Topic 3: Investment (11 keywords rank on page 1)
Website tanked slowly.
Let’s change the niche category and see if it’s still valid.
Here’s one in the Desserts niche, Screenshot:
Topic 1: Memes (3,126 keywords rank on page 1) Topic 2: Nail Designs (7,287 keywords rank on page 1) Topic 3: Starbucks (4,475 keywords rank on page 1)
Website tanked slowly since Dec 2022.
Let’s look at this Sports Cards niche, Screenshot:
Topic 1: Pokemon (59 keywords rank on page 1) Topic 2: Garbage Pail Kids (242 keywords rank on page 1) Topic 3: Charizard (32 keywords rank on page 1)
Website tanking slowly since Mar 2022.
Correlative, yes.
But this maps to patterns I’ve seen as well, says Blair MacGregor.
Along with AI content, stretching into topics that stray too far from your core audience seems to be a common feature with sites that have been hit.
