This is how you get a dead internet.
Olga Crawling Meta is now repurposing content from food bloggers and summarizing articles across various platforms using AI. Coupled with SGE and the prioritization of large brands and sites like Reddit and…
The dark side of organic search: how paid advertising affects ranking.
I had a blog post that Google absolutely refused to rank in organic listings, said UniGuide. So I tested things and bought an ad for the post. And suddenly that…
Case study examples of 3 brands that are MONSTER HAMMERING links and how its working out for them
You’ve heard of the term monster hammering in SEO right? No me neither, I made it up, said Carrie Rose. But essentially its when brands are using multiple agencies (sometimes…
Information Gain in SEO: Perspectives and Conclusions
Cyrus Shepard initiated a discussion regarding the term “Information Gain” (IG) and its significance within the SEO community, along with questioning whether Google incentivizes it. Here are the diverse perspectives…
Google’s Message: Give the Small Ones a Chance!
Our message to Google is simple: remove the site-wide classifier that is being used to punish small, independent websites, says Jon Miksis. If you feel there are major issues with…
Content manipulation: How does SGE affect organic search results?
Seems like thatfitfriend.com content is good enough for SGE despite being dumped from SERPs? Site still has the classifier on it from HCU it seems, yet… the content is good…
Google’s March 2024 Core Update Analysis
Key statistics: — The average word count on page 1 of Google results decreased by 9.9%. — The average quantity of H2 sub-headlines on page 1 remained essentially the same.…
Some quotes from Gary Illyes at SERP Conf. 2024
— There is a lot of traffic in the long-tail keywords. — Google does not yet know about such a thing as authorship factor. — We need very few links…
SEO specialists during Google updates))
SEOs during Google algo updates
Spam blogs: the art of abusing outdated domains
This site, cdc.org.in, used to be a government of India website. The domain expired, and the new owner converted it into a WordPress spam blog. Despite the change in ownership,…